...and if someone wants you to fly out for an interview, do so, but only with a prepaid, round-trip, business class ticket.
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Karl Hartnack AIA
Component Past President
Hartnack Architecture
Duesseldorf
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Original Message:
Sent: 12-12-2012 09:50
From: Keith Youngquist
Subject: Commoditization of Architecture
There is nothing to stop the end user from gathering the ideas of all of the designers and picking the components of their work that they would like to implement, even if the designer was a wash out. I have had my design ideas taken during the RFP process, and handed over to the "selected" architect only to see them complete my design work. I don't enter competitions anymore and do not respond to RFPs that require preliminary design of any kind anymore. I guess if you are young and trying to break out it may not matter and the exposure may be good for some.
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Keith Youngquist AIA
Manager/Principal
Dacre & Youngquist, LLC
Chicago IL
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Original Message:
Sent: 12-11-2012 12:52
From: Eugene Ely
Subject: Commoditization of Architecture
The response to this will be very interesting. To me it's just one more slippery step on the path to irrelevance. I suspect younger.generations will view it as a wonderful entrepreneurial opportunity. Is the truth somewhere in between?
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Eugene Ely AIA, LEED AP
Architect-in-waiting
San Jose, CA
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