This message has been cross posted to the following Discussion Forums: Center for Value of Design and Project Delivery .
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Hi
I am new to this site and was encouraged to join when I saw some recent discussion on value engineering (VE) and cost cutting - I hope I am not going over old ground.
My basic point is that there is a huge difference between value engineering and cheapening the product. If your value engineer is just cheapening the product ask them to identify other areas of work which offer additional potential to add value.
Effective value engineering should enable the supply chain (including the architect) to be more profitable at the same time as delivering best value for the purchaser. Fears about race to the bottom may be valid if people assume that the market focus is about buying space as a commodity. However, I would question that assumption - space is the environment which motivates and enables organizations to do a great job in attracting and serving customers so there is plenty of scope to add value in design.
Think of value engineering as a proven approach which, when performed effectively, delivers creative solutions that enhance technical design performance and commercial performance by focusing effort on exactly what the customer needs. That focus enables right first time efficient working and creation of designs that really serve the client. For VE to work well it's not just about replacing components with cheaper versions, its about identifying real value drivers, refining design solutions, and making effective decisions which achieve an approriate balance between design performance and resources invested. And those decisions should fit with the client priorities.
I hope those comments help.
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Michael Graham
UKValueManagement
Stirling
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