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SPP Tip: Give back to the community
by Liza Hausman, VP of Community for Houzz
Social media and other technology tools changing the way homeowners get information and work with building and remodeling design professionals. You can expect today's homeowner to do an enormous amount of due diligence before hiring an architect. This includes viewing a professional's portfolio of past projects, reading client reviews, and using community activity to gauge a professional's personality and what he or she might be like to work with – and they are doing so as much as a year before starting a project.
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Deadline: 2013 Emerging Professional Component Grants; Save the Date for Free Upcoming Webinars;
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We can do that too!
I was pitching our Architectural Services to a client for a new large single family home project, when the conversation came to Interior Design Services. The client recognized our design skills but thought it best to work with a licensed Interior Designer for the finishes and interior of the home. We explained that we have the skills and resources to accomplish all of what an Interior Designer can do. Unfortunately, the client was insistent on the value of the license. Not wanting to lose such a critical aspect of the design on this project to someone else, I did some research and found out that in my state, IL, if you are a licensed architect, you can secure an Interior Designer’s license without any additional testing or credentials. I applied for the license and received it shortly after. I called the client back, told him I had secured my ID license and promptly was hired for the entire scope of work on the home.
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Leadership begins with a creative question that is often prompted by intuition, organized by logic, served by information, answered by imagination, and memorized by those seeking to filter knowledge from talent. The difference between strategic and tactical leadership is scale. Strategy seeks to achieve a goal and tactics seek to achieve an objective.
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Call for Presentations - FOREFRONT:Architects as Collaborative Leaders; Deadline: 2013 Emerging Professional Component Grants; Save the Date for Free Upcoming Webinars;
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