Practice Management at 2016 AIA National Convention

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Find Your Community In Philly!

Wednesday, May 18 | 6:00 PM - 8:00 PM | Fee: $25 | EV102

Kick off your convention experience! Come hang out with your Practice Management Knowledge Community and connect with first time and returning attendees at this new event as you:

  • Indulge in festive cocktails and hors d'oeuvres
  • Explore the diversity of practice
  • Revel in the unique architectural details of the venue

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Practice Management Luncheon

Friday, May 20, 2016 | 11:30 AM - 1:30 PM | Fee: $75 | EV308

Join this luncheon for a unique speech about the personal and professional experience of practicing and career development in the 21st century. Find out how today's practice leaders are setting their firms apart, exceeding client demands, and growing their firms and themselves in a leaner, faster, and less expensive professional climate.

Paola Moya, Assoc. AIA, NOMA and Michael Marshall, AIA, NOMA of Marshall Moya Design will speak on their personal and professional experiences regarding practicing and career development in the 21st Century. With all the challenges of a changed professional climate; leaner, faster, better, less expensive, today’s practice leaders face a different work environment post-recession in this still new millennium.  Learn what these leaders are doing to set their firms apart, exceed client demands, and continue to grow their firm and themselves. 


Get a Free Marketing Communications Check-up

Thursday, May 19, 2016 | 11:00 AM - 1:00 PM | Fee: Free | EV207
Friday, May 20, 2016 | 11:00 AM – 1:00 PM | Fee: Free| EV307

Improve the ROI of your marketing efforts.

Effective marketing and communications may be the difference between your firm sailing or sinking. Get valuable feedback on your current efforts during this free, 15-minute checkup, back by popular demand.

Seasoned marketing pros will be on hand to conduct a sustainability audit of your firm's marketing collateral and to offer suggestions for improving the ROI of your marketing and client development initiatives. Please bring samples of your current marketing plans and/or collateral.

This free event is sponsored by the AIA Practice Management Knowledge Community and the Society for Marketing Professional Services


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